Economy---Politics
April 16, 2020
Market Review: Businesses Need To Reassure Their Customers Through A Well-Structured Communication Strategy - Dr Tunji Olugbodi

In this 3rd edition of the Market Review in the Coronanomics Series which focused on "COVID-19: Implications For The Nigerian Business Environment"  Dr Tunji Olugbodi the MD/CEO of Verdant Zeal Communications called for a strategic approach in engagement between businesses and their customers.

 

He believed it was a time for enterprises to show empathy to their customers, through their pricing structure and client service. Dr Olugbodi emphasized the need to reassure customers through a well-structured communication strategy.

 

Watch Video Courtesy WebTV

 

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