Saturday September 26, 2020 / 06:19 AM / by NASD Plc/ Header Image Credit: NASD Plc
COVID-19 Impact Series: Media & Entertainment Industry
With party venues, cinemas being closed and production halted, the entertainment industry has been greatly affected by the pandemic. According to the reports, the Nigerian entertainment industry totalled a gross annual profit of over $100 million in 2019. Unfortunately, the virus outbreak has made it difficult for this figure to be achieved again or bettered. Thus, the next paragraphs would be highlighting specific parts of the industry and how it has been affected.
The movie industry has seen a reduction in economic activity as a result of the protocol imposed on it by the government. It has resulted in the closing of cinemas and production sets. However, we have seen a slight improvement as the restrictions are being eased gradually. Also, because venues are closed to prevent mass gatherings, concerts have not been held and the music industry has been negatively affected.
As a result of the aforementioned, there has been an increase in unemployment within the entertainment industry. It is important to note that the entertainment industry is second to the agricultural sector in providing jobs for youth in Nigeria.
In the media industry, advertising has also been negatively impacted. Companies have had to cut their budgets for advertising due to reduced revenues as a result of the pandemic. Consequently, there has been a knock on effect on financial technology and digital advertising firms.
On the bright side, streaming services like Netflix, Hulu, and YouTube have either seen similar or increased revenue streams. This is because most if not all restrictions as a result of the pandemic do not directly influence the use of these services. Therefore, this brings about a positive outlook for this part of the industry.
Furthermore, the investment flow into the industry has also declined. This is essential because, before media production, the producers need capital to pay salaries and other operating expenses. Some movies and television series billed for 2020 have either been cancelled or postponed due to an inability to meet up with production deadlines as a result of the pandemic.
Despite the aforementioned effects of the pandemic on the entertainment industry, NASD remains committed to encouraging capital inflows into firms that are in need of it. Through the NASD Enterprise Portal and Venture Ramp, firms in the entertainment industry can access the much needed capital required for expansion or the completion of projects. Therefore, this will increase the probability of job creation and retention and hence the growth and development within the creative industry.
NASD OTC Securities Exchange Market closed on a positive note YTD as the market recorded an increase in performance. NASD Security Index Year to date return rose to 5.02%. Total volume traded Year-to-Date stands at 7,838,995,186 units in 1171 deals and total Value traded is N10,881,948,526.39.
Week 39 Overview
NASD OTC Securities Exchange closed the week with a positive return on NSI. The NSI return rose by 1.74% to close the week at 732.57 points against 720.02 points against preceding Friday, September 18 2020.
In addition, Week 39 saw NASD Investors gain N9.22 Billion in value. NASD OTC Market capitalization closed at N538.12 Billion compared to N528.90 Billion in the preceding Friday, resulting from a positive movement of prices.
There was a -75.99% decrease in the total value traded during the week as week 39 saw NASD Investors trade a total of N26,032,353 in value compared to N108,401,095.98 in the previous week. Total trade activity for the year is valued at N10,881,948,526.39.
In the same pattern, volume traded during the week was 12,196,894 units compared to 3,246,505 units in the previous week leading to a 275.69% increase in trade volume compared to week 38. Total volume traded for the year is 7,838,995,186 units.
Top Traded Securities by Volume
The week closed with UBN Properties Plc ranking top among five most traded securities by volume and Geo-Fluids Plc as the fifth most traded stock by volume traded in week 39.
Top Traded Securities by Values
The week closed with UBN Properties Plc ranking top among five most traded securities by value and Food Concepts Plc stood as the fifth most traded Security by Value for the week.
Advancers for the week
One of NASD OTC stocks closed the week with a positive movement in price. Central Securities Clearing System Plc, which currently holds a Market Capitalization of N74 Billion closes the week at N14.8 representing a 9.63 percent increase from the previous close of N13.5.
Decliners for the Week
Three of NASD OTC stocks closed the week with a drop in the value of their Securities. Food Concepts Plc, which currently holds a Market Capitalization of N4.32 Billion closes the week at N0.74 representing a -1.33 percent decrease from the previous close of N0.75.
Niger Delta Exploration and Production Plc, which currently holds a Market Capitalization of N56.66 Billion closes the week at N312.38 representing a -5.51 percent decrease from the previous close of N330.58.
Nipco Plc, which currently holds a Market Capitalization of N12.19 Billion closes the week at N65 representing a -7.14 percent decrease from the previous close of N70.