Friday October 16, 2020 / 08:25 PM / by
NASD Plc / Header Image Credit: NASD Plc
Covid-19 Impact Series: Sports Industry
The International Monetary Fund (IMF) recently projected that this period might be the sharpest downturn since the Great Depression, hence the aspect of sports and recreation suffers evidently from the consequences of the COVID-19 pandemic. The sports industry over the years has represented an integral part of the social excitement of people globally. Therefore, the purpose of this write up is to shed light on the various ways in which the sports industry has been impacted by the virus outbreak.
It should be noted that all forms of revenue in this industry are broadly classified into three parts namely: Broadcasting, commercial and match day revenues. Broadcasting deals with the sale of media coverage rights while commercial comprises of sponsorship and advertising. The ticket seat sales and inflows from hospitality are considered in the match day earnings. Out of three, the last one has been greatly hampered because stadiums have had to obey social and physical distancing measures. Therefore, important sports invents like the Olympics and Paralympics have been postponed to next year being 2021. Honestly, even the sports leagues have had to either shorten their seasons or even restrict themselves to operations in a bubble as per medical advice. A prime example of this, is the recently concluded National Basketball Association Finals (NBA) in the United States of America.
The Global value of this industry is about $756 billion and the industry has been recording consistent growth since 2011. Unfortunately, that trend has been halted by the pandemic and unemployment has started to creep in. This is disappointing as the governments involved should have policies that can serve as shock absorbers for periods like this.
Moreover, the latest trend in the industry is the influence of virtual technology in sports. Post-pandemic, sports organizations through various applications are paving a way for fans to attend sports events without violating health protocols. This would help in getting some revenue, no matter how little from match day ticket sales. It should be noted that due to the severity of the virus, it is not only team sports or contact-based sports that are at risk. For instance, Wimbledon, a tennis major tournament was cancelled totally for the first time in the better part of a century. Simply put, this typically showcases the impact of the virus outbreak on sporting activities.
Although, on the bright side, institutions like NASD are set up to provide capital formation through the Enterprise Portal and Venture Ramp. These platforms can assist the sports industry in Nigeria and other sectors quick revival after the economic recession which started in the latter part of 2019. Consequently, NASD will serve as a key middleman between potential investors and the firms or institutions that require capital support in the sports industry.
NASD OTC Securities Exchange Market closed on a positive note YTD as the market recorded an increase in performance. NASD Security Index Year to date return rose by 2.78%. Total volume traded Year-to-Date stands at 7,872,941,186 units in 1277 deals and total Value traded is N11,651,890,763.43.
Week 42 Overview
NASD OTC Securities Exchange closed the week with a negative return on NSI. The NSI return fell by -0.86% to close the week at 716.92 points against 723.13 points against preceding Friday, October 16 2020.
In addition, Week 42 saw NASD Investors lose N4.56 Billion in value. NASD OTC Market capitalization closed at N526.63 Billion compared to N531.19 Billion in the preceding Friday, resulting from a negative movement of prices.
There was a 89.26% increase in the total value traded during the week as week 42 saw NASD Investors trade a total of N176,285,199.50 in value compared to N93,143,575.10 in the previous week. Total trade activity for the year is valued at N11,651,890,763.43.
In a similar pattern, volume traded during the week was 29,674,056.00 units compared to 914,200.00 units in the previous week leading to a 3,145.90% decrease in trade volume compared to week 41. Total volume traded for the year is 7,872,941,186 units.
Top Traded Securities by Volume
The week closed with NASD Plc ranking top among the four most traded securities by volume and Niger Delta Exploration and Production Plc as the fourth most traded stock by volume traded in the week.
Top Traded Securities by Values
The week closed with NASD Plc ranking top among the four most traded securities by value and Niger Delta Exploration and Production Plc stood as the fourth most traded Security by Value for the week.
Advancers for the week
One of NASD OTC stocks closed the week with a positive movement in price. Central Securities Clearing System Plc, which currently holds a Market Capitalization of N74.75 Billion closes the week at N14.95 representing a 10.74 percent increase from the previous close of N13.5.
Decliners for the Week
One of NASD OTC stocks closed the week with a significant drop in value. FrieslandCampina Wamco Nigeria Plc, which currently holds a Market Capitalization of N122.08 Billion closes the week at N125.04 representing a -8.82 percent decrease from the previous close of N137.14.