Nigerian Women in PR to Host its Annual Conference with a Book Launch on March 06, 2021

Proshare

Friday, March 05, 2021 / 09:00AM / NWIPR / Header Image Credit: NWIPR

 

Public relations as a profession has been misunderstood and largely unappreciated over the years, especially as many are unable to identify distinguishing features from its sister professions: advertising and marketing.

 

This, Nigerian Women in Public Relations has said, is the reason they have authored the Experiencing Public Relations book set to be launched on Saturday, March 06 by 11am. Speaking ahead of the event, the keynote speaker Omotola Oyebanjo, Head Corporate Affairs and Communications, Africa and Middle East at Upfield said:

 

"The PR profession is often underestimated, largely due to a lack of understanding of what it is about, and yet its impact on organisations is crucial. As reputation managers and image makers, we have the important responsibility of building trust, managing critical stakeholders, telling the brand's stories in a compelling way and ensuring that organizations are well positioned and their reputations protected. Like health and wellbeing, these cannot be easily quantified in Naira and Kobo, but take it away, and suddenly companies discover that they lose a lot of Naira and Kobo."

 

The Experiencing Public Relations book is a compilation of essays from 12 Nigerian women practicing public relations in Nigeria, Ireland, the United States and the United Kingdom. With contributors ranging from entry level professionals to veterans with over two decades' experience, the articles discuss practical steps and raise thought-provoking questions that can help readers navigate their public relations journey from being young professionals to c-suite public relations women.

 

"This is our contribution to the body of knowledge in public relations, which is critical for the continued growth of our industry. Our selection process in identifying contributors was rigorous and carefully designed to ensure that we get representation across different generations. We also made certain to have contributors who work on the client side as well as in PR agencies. This is why we are confident that the information contained in the book will be of significant benefit to all public relations practitioners, both male and female, our industry regulators and the general public. Even more interesting - the book will be available to download for free on our website www.ngwomeninpr.org after the launch!"says Tolulope Olorundero, Editor-in-Chief of Experiencing Public Relations and Founder, Nigerian Women in Public Relations.

 

The articles in the book include:

  • Who is a Public Relations Professional by Victoria Nwadoka;
  • Switching to Public Relations by Demilade Abolaji;
  • Public Relations in the Digital Age by Adebola Olomo;
  • Why Media Relations is still a Powerful Part of PR for Nigeria and its Diaspora by Ronke Lawal; and
  • Rethinking Government Communications by Adedoyin Jaiyesimi.

 

Other articles include:

  • The Senior PR Woman by Oluwayemisi Adekunle;
  • How to Get a Seat at the Table by Aderayo Bankole;
  • Entertainment PR by Satira Osemudiamen;
  • Work-Life Integration by Temi Ibekwe;
  • Five Tips to Nurture your Career by Mabel Aladenusi-Adeteye;
  • Educational Courses and Sources in Public Relations by Adaora Njemanze; and Discovering PR as an Undergraduate Millennial by Ibukun Falope.

 

The Experiencing Public Relations book project was conceived by the Nigerian Women in PR organisation. Nigerian Women in PR, established in 2019, is an independent social impact organisation created to build a robust network of practising and aspiring female public relations professionals of Nigerian descent. Their aim is to support, inspire and empower these professionals while improving access to career advancing opportunities.


With its robust programs including #PRin30Seconds, Campus Students' Summit and #ThrivethruPR, the organisation is determined to support female professionals get and retain a seat at the table where far-reaching decisions are made.

 

To participate in the event on March 06, 2021 from 11am WAT, Kindly register HERE www.bit.ly/experiencingpr For enquiries, kindly visit: www.ngwomeninpr.org  or send an email to ngwomeninpr@gmail.com

 

Proshare Nigeria Pvt. Ltd.


Related News

1.   VIDEO - PR and Advertising Companies Should Embrace Innovation and Rediscover New Consumer Behavior - Lolu Akinwunmi

2.     CIBN Relaunches Mentoring Scheme to Address Gaps in the Banking Industry

3.     SERAP Urges House of Reps Leadership to Drop Bill Pushing to Criminalise Journalists

4.     NG Clearing Limited Acquires Clearing and Settlement Technology to Boost Operations

5.     7th CIBN National Economic Outlook to Hold on 19th January 2021

6.     2021: CSCS Makes Commitment to Effective Collaboration for Market Stability

7.     Financial Impacts of Sustainability - Connecting Businesses and Investors

8.     Gbenga Badejo and Co Partners Reanda International; announce Professional Services Alliance

9.     2021: Nigeria Needs To Insulate Economy From External Shocks - Emefiele

10.  Society for Corporate Governance Appoints Chioma Mordi as Chief Executive

11.   CIBN, CBN Governor Advocate Leveraging Tech to Improve Administration of Justice in Nigeria

12.  CIIA to Deepen the Investment Market through Innovation and Standards - Akin' Adeniyi

13.  CIIA Unveils New Website, Registration and Membership Guidelines

14.  IOD 2020 Annual Directors Conference: Vice President Osinbajo To Grace First-Ever Virtual Event

15.  CIIA Nigeria Elects New President, Council Officers

16.  A Broker's Understanding of the CISIM Bill

17.  CIS Responds to CIIA, Clarifies Motives, Intent and Object in Proposed CISIM Bill

18.  The Imperative for Adherence to Best Practice Market Structures in Proposed CISIM Bill - CIIA

19.  Auditors Must Stop Pretending It's Not Their Job to Catch Fraud

20. Why we are Floating a New Institute - Chartered Institute of Stockbrokers

21.  Banking and Finance Sector Have Key Roles to Play in Achieving Sustainable Development



Proshare Nigeria Pvt. Ltd.


Proshare Nigeria Pvt. Ltd.

READ MORE:
Related News
SCROLL TO TOP